About SEO Service HighSoftware99.com
We built this platform because most SEO agencies weren’t keeping up
When Rizwan Aslam started HighSoftware99.com in 2019, the SEO industry faced a specific problem: most agencies were still running 2015-era playbooks. Keywords, links, a few optimized pages, and a monthly report full of metrics that didn’t connect to business outcomes. It worked — barely, sometimes — but it was already missing the bigger picture.
Search was changing. Google was getting better at understanding meaning, not just matching keywords. The Knowledge Graph was growing. Featured snippets were becoming a major source of traffic. AI was beginning to reshape how people found information.
Rizwan had been observing these shifts through direct work — ranking websites across multiple industries, watching what Google was rewarding and what it was beginning to ignore. The conclusion was clear: the agencies that would win over the next decade weren’t going to be the ones doing more of the same tactics faster. They’d be the ones who understood semantic search, entity optimization, and what it meant to genuinely answer a user’s question rather than just include it as a keyword.
That’s what HighSoftware99.com was built to do.
What we’ve built since 2019
From a single SEO service to a multi-market platform, HighSoftware99.com has grown by doing one thing consistently: producing results that outlast algorithm changes. Here’s what that looks like in numbers:
- 300+ websites ranked across industries, including legal, home services, e-commerce, SaaS, local businesses, and professional services.
- 40+ industries served — from family law firms in the US to Shopify stores in the UK, roofing companies in Texas to tech startups in Dubai.
- 5 global markets — US, UK, India, Germany, and UAE — each researched natively for language, search behavior, and competitive landscape.
7 years of algorithm changes survived — Google’s Helpful Content updates, E-E-A-T quality assessments, AI Overview rollouts, Core Web Vitals enforcement, and major core updates in 2022, 2023, 2024, and 2025. Our clients’ rankings didn’t collapse during these updates because they were built on genuine quality, not gaming tactics.
What makes HighSoftware99.com different
Most SEO agencies optimize for Google’s traditional blue-link results. We optimize for all five modern search surfaces:
- Organic Google rankings — The foundation. Technical SEO, content depth, and authority building done properly.
- Featured snippets and rich results — Through AEO (Answer Engine Optimization), we structure content to earn position zero: the answer box that appears above the first blue link.
- Google AI Overviews — We structure content so Google’s AI system cites it in the generated summaries that now appear at the top of many search results pages.
- AI answer engines — Through GEO (Generative Engine Optimization), we ensure content is discoverable and citable by ChatGPT, Gemini, Perplexity, and Claude when users ask questions relevant to our clients’ businesses.
- Knowledge Graph / Entity SEO — We build entity profiles that tell Google’s Knowledge Graph exactly what each client’s brand is, what it does, and why it’s authoritative in its niche.
Most SEO agencies cover surface one. We cover all five.
Our approach: honest, specific, and built for humans first
We have a simple rule for every piece of content and every optimization decision we make: would a real person, searching for this topic, find this genuinely useful? If yes, we proceed. If the answer is “it ranks, but it doesn’t serve the reader,” we rebuild it.
This isn’t altruism — it’s strategy. Google’s quality systems have become sophisticated enough to identify the difference between content that serves users and content that performs for crawlers. The sites that will survive the next decade of search are the ones built for human readers first, optimized for search engines second.
We apply this principle to everything: articles written to answer real questions completely, not to hit a keyword density. Service pages that explain what we actually do and what it costs, not pages designed to collect leads through vague promises. FAQ sections that address the questions clients genuinely ask before they hire us.
Who works at HighSoftware99.com?
Rizwan Aslam — Founder and Lead SEO Strategist
Rizwan has been ranking websites since 2019. He built HighSoftware99.com after identifying that the SEO industry was systematically underserving small and mid-sized businesses — selling generic services that rarely produced real organic growth. His methodology combines technical SEO, semantic content strategy, entity optimization, and AI search visibility into a coordinated system that consistently produces rankings that survive algorithm updates.
He has direct experience across the US, UK, India, Germany, and UAE markets — conducting native-language keyword research, managing international SEO campaigns, and building local SEO foundations for businesses ranging from solo trades contractors to multi-location service brands.
Rizwan writes every article published on HighSoftware99.com personally. The expertise signals you see in this content aren’t written by an outsourced content team or an AI generator — they come from seven years of direct, hands-on SEO work.
Our methodology, openly stated
- Phase 1 — Audit and diagnose: Every client engagement starts with a full technical and content audit. We find the specific barriers between your current rankings and your target rankings before prescribing any strategy.
- Phase 2 — Strategy design: Keyword clusters mapped to search intent, content architecture aligned with topical authority building, entity profile development, and realistic timeline forecasting based on your domain’s current authority and the competitive landscape in your market.
- Phase 3 — Execution: Technical fixes implemented first (they have the fastest ROI), content produced with AEO and GEO structuring built in, link acquisition from genuinely relevant sources, and entity signals built across directories, schema markup, and structured data.
- Phase 4 — Monitoring and iteration: Weekly Search Console review, monthly performance reporting against agreed metrics (traffic, rankings, conversions — not just impressions), and strategy adjustment based on what the data shows is working.
Our guarantee
If you don’t see measurable ranking improvement within six months of working with HighSoftware99.com, we issue a full refund — no conditions, no questions. We’ve maintained this guarantee since 2019 because we believe clients shouldn’t carry the risk of an SEO investment that doesn’t produce results. We do.
Ready to work together?
Start with a free audit. We analyze your site’s technical health, keyword gaps, competitive landscape, and AI search visibility and give you a clear, actionable assessment of what’s holding your rankings back and what it would take to fix it. No sales pressure. No vague promises. Just a direct, honest diagnosis.
- Contact us: contact@seoservicehighsoftware99.com
- Text here: +44 7577 509325
Or visit the Contact page and submit your site URL.